FASHIONPhilippines at Milan

September 21 – 25, 2026 | Milan, Italy

CITEM DOST-PTRI Philippine Consulate General in Milan Philippine Fashion Coalition LIT Consultancy
Design by: Ched Studio

FASHIONPhilippines in Milan 2026 is the flagship export promotion initiative of CITEM, co-presented by DOST–Philippine Textile Research Institute (DOST-PTRI) and the Philippine Consulate General in Milan, in collaboration with the Philippine Fashion Coalition (PFC) and LIT Consultancy.

At the center of global fashion, this program drives Filipino brands toward market leadership through focused business development, textile integration, and wider international reach. Following the success of the 2025 first solo exhibition, this edition returns with an expanded scale, refined strategy, and a definitive European market presence.

Deadline for Applications: April 26, 2026

Adam Pereyra's Detailed earrings and necklaces
Design by: Adam Pereyra
Design by: Bagasáo

From Strategy to Showcase

Business Development

Creative Planning and One-on-One sessions with top industry experts.

Collection Development

Each brand will develop a new, cohesive collection for Milan 2026 and integrate Filipino Innovation Textiles.

Exhibition in Milan

A 3-day curated showcase in time with the September edition of Milan Fashion Week 2026.

Market Sensing

Retail visits, factory tours, and exposure to Milan Fashion Week events.

Design by: Lorico

Are You Ready for Milan?

  • Must be a distinct Filipino-owned, registered business.
  • Must be willing to integrate Filipino textiles.
  • Must be a Regular Individual Member of the Philippine Fashion Coalition. Apply Here.
  • Must have at least two collections released in the last two years.
  • Must present 15–20 export-quality, Philippine-made designs. Manufacturing support is available if needed.
  • Must pay the participation fee of USD 500.00 upon confirmation of acceptance into the program.
Design by: Idyllic Summers

Application
Requirements

01

Brand Profile

02

Line sheets for two (2) past collections, including USD price points

03

Catalog or lookbook for the last two (2) collections

04

Photos of hang tags, logo, care instructions, and product packaging

05

Scanned copy of current passport

06

BIR Registration

07

Links to website(s), social media accounts, DTC platforms, past or ongoing collaborations, and press releases from the last two (2) years

08

Kindly answer the Brand and Business Assessment Form.

Design by: Calli

Make Your Mark in the Fashion Capital of the World

Position your brand for global success. Apply now.

Get in Touch With Us